Bringing fun to sports
event branding
Each year 20km Paris invite an artist or designer to create an original artwork to engage the public and drive participation in this event held through the boulevards of Paris. For the 2019 edition, we created a campaign around the eccentric world of French haute cuisine through an animated Parisian icon.
Patrick and Graeme have achieved a remarkable quality of work for 20km Paris. Listening and always available to respond to our expectations, it was a real pleasure to work with them.

Didier Eck
Président des 20 km de Paris
Client: 20km Paris

Visual identity
Environmental design
Merchandise design

In collaboration with
Illustration: Patrick Pleutin / Project coordination: Didier Eck / Medals fabrication: Les Créations Sportives / Event photography: Marc Mellet