20km de Paris
20km Paris invited artist Patrick Pleutin and Kolofon to develop a campaign around the theme of haute cuisine in order to inspire the public and drive participation is this annual event.
Patrick and Graeme have achieved a remarkable quality of work for 20km Paris. Listening and always available to respond to our expectations, it was a real pleasure to work with them.
Didier Eck
Président des 20 km de Paris
Scope: identity, campaign, environmental graphics, posters, bespoke lettering, merchandising
Illustration: Patrick Pleutin / Project coordination: Didier Eck / Medals fabrication: Les Créations Sportives / Event photography: Marc Mellet